In 2004, when the Union-Tribune unceremoniously dismissed longtime columnist and editor Neil Morgan, he and entrepreneur Buzz Woolley decided to launch a digital news effort. They felt the region desperately needed more reporting, analysis and journalistic competition. Voice of San Diego was born from that vision.
Voice of San Diego is a member-based nonprofit investigative news organization that gives concerned citizens the tools they need to engage in important conversations about their community. We are unlike any news outlet in San Diego because we dig deeper to uncover the truth and devote the time necessary to turn the chaos of news into a story people can access and understand.
We believe concerned citizens are the true Voice of San Diego and it’s their collective voice we represent in our honest and irreverent approach to reporting.
As a 501(c)(3) nonprofit organization, we are fully funded by individual donors, major charitable gifts, foundations and community partnerships. We depend on these contributions to continue our mission.
The donors, sponsors, grantmakers, partners, board members and thousands of individuals who support this service financially do not influence day-to-day coverage, stories or investigations.
The Board of Directors sets the operation’s budget, determines the CEO and keeps the organization focused on its mission to do investigative journalism and help residents get the information they need to become advocates for good government and social progress. The staff and Board continually review priorities and broad areas of editorial focus.
We are building a community of educated San Diegans who dare to ask tough questions and demand answers. Join our community and Raise Your Voice by becoming a member today.
To consistently deliver ground-breaking investigative journalism for the San Diego region. To increase civic participation by giving residents the knowledge and in-depth analysis necessary to become advocates for good government and social progress.
Our Approach to News
Voice of San Diego doesn’t cover every news story in San Diego. You won’t find breaking news like car chases and house fires on our website. We know other news outlets in town have that covered.
Our mission is to tell the stories no one is telling or to tell them in a way that’s not being told. We also believe that, most of the time, you can’t tell complex stories in one day. That’s why we’ve dedicated ourselves to in-depth, investigative reporting that provides an ongoing narrative. The narrative has become our signature reporting style because it allows us to follow stories like the crisis at San Diego schools, the skyrocketing cost of affordable housing and the city’s pension problems as long as necessary.